First Inwoo and now SM Entertainment is going against Mnet!

SM Entertainment made an official announcement earlier today that none of their artists will be taking part in the 2009 MAMA. That means, not only will you not be seeing trot singers Jang Yoon-jung and Park Hyun-bin at the 2009 MAMA, but you also won’t be seeing SNSD, Super Junior,SHINee and f(x) at the award show.

Apparently the reason behind SM Entertainment’s boycott is due to the fact that Mnet will choose the award winners for the MAMA using the same process they use for the M!Countdown music program, which SM states is not fair or trustworthy. SM Entertainment went on to state,

SNSD’s ‘Gee‘ won 1st place on other music programs for 9 consecutive weeks, while they hadn’t on M!Countdown, even once. Even for ‘Gee’ to simply enter their charts was about a month after the release of the song, which was during the first week of February.

Therefore, all SM artists will not be able to attend the 2009 MAMA, whose selection criteria isn’t fair or trustworthy.

SM Entertainment also went on to state that they do not like Mnet’s decision to make voting possible only to paid registered users of their website. SM Entertainment has made clear that they do not want fans of SM artists to have to fork out 3,000 KRW just to vote for their favorite artists. This has led to SM Entertainment’s decision to withdraw and boycott the 2009 MAMA.

With SM and Inwoo Entertainment’s withdrawal from the award show, that is a big chunk of artists Mnet is losing out on. Do you think Mnet will be able to put on a successful award show with all of these artists out of the picture?