Why are we not surprised?

“High Kick Through The Roof ” star is rolling all the way to the bank! Fashion label, ‘Egoist’ has collaborated with Hwang Jeong-eum to bring her own fashion line this spring. Aptly called, ‘Hwang Jung-eum line‘ We suppose her popularity these days is soaring.

Not bad, considering she had only 48 cents in her bank account last year. Lady luck must be feeling generous! One way to know if your famous, is when you’re getting love confessions by balding ajusshis companies. Heck we would gladly be the ‘face’ for toilet cleaning detergent, if it means we will be sleeping on cold hard cash! We kinda wish these stars come up with unique names sometimes, something creative. Granted slapping their name on anything, is like being given a blank cheque. Ka-ching, ka-ching! We would have named her line, “Ego ist me by Hwang Jung-eum“.

Check out her fashion photo shoot for Egoist below!